Legal

Privacy Policy

Last updated: June 2025  ·  Westcrest Media

This Privacy Policy explains how Westcrest Media ("we", "us", or "our") collects, uses, and protects information when you visit westcrestmedia.in or use our free web based tools. By using this website, you agree to the practices described below.

1. Information We Collect

Information You Provide

When you contact us through our contact form or email, we collect your name, email address, and the content of your message. We use this solely to respond to your enquiry.

Automatically Collected Information

When you visit our website, certain information is collected automatically through third party services including:

  • Browser type, device type, and operating system
  • Pages visited, time spent on pages, and referring URLs
  • IP address (anonymised where possible)
  • General geographic location (country/city level)

2. How We Use Your Information

We use the information we collect to:

  • Respond to your enquiries and provide requested services
  • Analyse website traffic and improve our content and tools
  • Understand how visitors interact with our free tools
  • Comply with applicable legal obligations
  • Display relevant advertisements through Google AdSense

We do not sell, rent, or trade your personal information to third parties.

3. Google AdSense & Advertising

This website uses Google AdSense to display advertisements. Google AdSense uses cookies and similar tracking technologies to serve ads based on your prior visits to this and other websites.

  • Google's use of advertising cookies enables it and its partners to serve ads based on your visit to this site and other sites on the Internet
  • You may opt out of personalised advertising by visiting Google Ads Settings
  • You may also opt out via www.aboutads.info
  • For more information, visit Google's advertising policy

Third party vendors, including Google, use cookies to serve ads based on a user's prior visits to our website. These cookies do not collect personally identifiable information.

4. Google Analytics

We use Google Analytics to understand how visitors use our website. Google Analytics collects information such as how often users visit the site, what pages they visit, and what other sites they used prior to coming to our site. We use this information solely to improve our website and services.

Google Analytics collects only the IP address assigned to you on the date you visit this site, not your name or other identifying information. We do not combine the information collected through Google Analytics with personally identifiable information.

You can prevent Google Analytics from recognising you on return visits by downloading and installing the Google Analytics Opt out Browser Add on.

5. Cookies

Our website uses cookies — small text files stored on your device — to improve your experience. Cookies are used for:

  • Analytics (Google Analytics)
  • Advertising (Google AdSense)
  • Remembering your preferences on our tools

You can control and/or delete cookies as you wish. You can delete all cookies that are already on your computer and you can set most browsers to prevent them from being placed. However, if you do so, you may have to manually adjust some preferences every time you visit our site, and some services and functionalities may not work.

6. Free Tools

Westcrest Media provides several free web based tools including a Color Palette Generator, Image Prompt Generator, Font Pairing Tool, Aspect Ratio Calculator, Background Remover, and others. These tools operate primarily in your browser. Some AI powered tools may send content to third party AI APIs for processing. We do not store or log the content you input into our tools beyond the duration of your session.

7. Third Party Links

Our website may contain links to third party websites including our Gumroad store, social media platforms, and YouTube channel. We are not responsible for the privacy practices or content of those websites. We encourage you to review the privacy policies of any third party sites you visit.

8. Data Security

We take reasonable measures to protect information about you from loss, theft, misuse and unauthorised access, disclosure, alteration, and destruction. However, no internet transmission is completely secure and we cannot guarantee the security of information transmitted to or from our website.

9. Children's Privacy

Our website is not directed at children under 13 years of age. We do not knowingly collect personal information from children under 13. If you believe we have inadvertently collected information from a child under 13, please contact us immediately.

10. Your Rights

Depending on your location, you may have the following rights regarding your personal data:

  • The right to access the personal information we hold about you
  • The right to request correction of inaccurate data
  • The right to request deletion of your personal data
  • The right to opt out of marketing communications
  • The right to lodge a complaint with a supervisory authority

To exercise any of these rights, please contact us at westcrestmedia@gmail.com.

11. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page with an updated date. We encourage you to review this Privacy Policy periodically.

12. Contact Us

If you have any questions about this Privacy Policy or our data practices, please contact us:

Westcrest Media
Email: westcrestmedia@gmail.com
Website: westcrestmedia.in
Country of Operation: India